If you asked me, I would have said “most of the time” or “almost every time” but 99%. That’s crazy! “Google loves Wikipedia. Everyone knows it, and many aren’t that happy about it, especially when some of their poorly written content outranks higher-quality websites on the same subject. But did you know Wikipedia pages appearContinue reading “Wikipedia Appears on Page 1 of Google for 99% of Searches [Study]”
Category Archives: General
The Purchase Funnel – a Not-So-New Take on the New Consumer Decision Journey
“If marketing has one goal, it’s to reach consumers at the moments that most influence their decisions.” Yep, pretty simple. Now Granted, this is much easier said than done. For as long as I can remember, marketers have approached this process with the help of a funnel, the purchase (or marketing) funnel to be precise.Continue reading “The Purchase Funnel – a Not-So-New Take on the New Consumer Decision Journey”
8 tips for launching an effective paid Facebook campaign
A really nice grounding for those of us involved in paid media campaigns on Facebook. Check it out: http://bit.ly/w3brQQ.
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